PRIVACY POLICY

Last updated: May 5, 2026

Marketing Systems Guild ("MSG," "we," "us," or "our") respects your 
privacy. This Privacy Policy explains how we collect, use, disclose, 
and safeguard your information when you visit marketingsystemsguild.com 
or interact with our services.

1. INFORMATION WE COLLECT

We collect information in three ways:

A. Information you provide directly. When you fill out a form on our 
website, book a meeting, or contact us via email, we collect:
- Name
- Email address  
- Company name
- Phone number (if provided)
- Information you share in form fields or messages
- Any other information you choose to share

B. Information collected automatically. When you visit our website, we 
automatically collect:
- IP address and approximate location
- Browser type and version
- Device type and operating system
- Pages visited and time spent on pages
- Referring website
- Cookies and similar tracking technologies

C. Information from third parties. We may receive information about 
you from:
- Service providers who help us operate our business (e.g., HubSpot, 
  Google Workspace)
- Publicly available business databases (e.g., LinkedIn, company 
  websites)
- Mutual contacts who refer you to us

2. HOW WE USE YOUR INFORMATION

We use your information to:
- Communicate with you about our services
- Respond to your inquiries and requests
- Provide consulting and advisory services
- Send relevant business communications and updates
- Improve our website, services, and marketing
- Analyze usage trends to better understand our audience
- Comply with legal obligations
- Protect our legitimate business interests

3. HOW WE SHARE YOUR INFORMATION

We do not sell your personal information.

We share information with:
- Service providers who help us operate our business (CRM, email 
  delivery, analytics, scheduling tools)
- Professional advisors (accountants, lawyers) when needed
- Legal authorities when required by law or to protect our rights
- Successor entities in the event of a business transition

Specifically, we use the following third-party services that may process 
your data:
- HubSpot (CRM, email, analytics) — see hubspot.com/privacy
- Google Workspace (email, calendar) — see policies.google.com
- LinkedIn (professional outreach) — see linkedin.com/legal/privacy-policy

4. COOKIES AND TRACKING

Our website uses cookies and similar technologies to:
- Remember your preferences
- Analyze website traffic
- Personalize your experience
- Track marketing effectiveness

You can manage cookie preferences via the cookie banner that appears 
on first visit, or through your browser settings. Disabling cookies may 
affect website functionality.

5. YOUR RIGHTS

Depending on your location, you may have the following rights regarding 
your personal information:
- Access — request a copy of the information we hold about you
- Correction — request that we correct inaccurate information
- Deletion — request that we delete your information (subject to legal 
  retention requirements)
- Opt-out — opt out of marketing communications at any time using 
  unsubscribe links
- Restriction — request that we restrict processing of your information
- Portability — request a portable copy of your information

California residents have additional rights under the California 
Consumer Privacy Act (CCPA), including the right to know what 
information is collected and to opt out of "sale" of personal 
information. We do not sell personal information.

EU/UK residents have rights under GDPR including the rights listed 
above plus the right to lodge a complaint with a supervisory authority.

To exercise any rights, contact us at the address below.

6. DATA SECURITY

We use commercially reasonable security measures to protect your 
information, including encryption in transit, access controls, and 
regular security reviews of our service providers. No method of 
transmission over the internet is 100% secure; we cannot guarantee 
absolute security.

7. DATA RETENTION

We retain your information for as long as needed to:
- Provide services to you
- Maintain our business records
- Comply with legal obligations
- Resolve disputes

If you request deletion, we will delete your information within a 
reasonable timeframe, subject to legal retention requirements.

8. CHILDREN'S PRIVACY

Our services are not directed to individuals under 18. We do not 
knowingly collect personal information from children. If you believe 
a child has provided information to us, contact us and we will delete 
it.

9. INTERNATIONAL TRANSFERS

We are based in the United States. If you access our services from 
outside the U.S., your information may be transferred to and processed 
in the United States, where data protection laws may differ from your 
jurisdiction.

10. CHANGES TO THIS POLICY

We may update this Privacy Policy from time to time. The "Last 
updated" date at the top will reflect the most recent revision. 
Material changes will be communicated via our website or email.

11. CONTACT US

For questions about this Privacy Policy or to exercise your rights, 
contact us:

Marketing Systems Guild
Email: bbecht@marketingsystemsguild.com
Website: marketingsystemsguild.com

We will respond to inquiries within a reasonable timeframe, typically 
within 30 days.