Request a free marketing audit
Request a free marketing audit

Your Marketing Infrastructure Is Either Working for You or Against You. 

If your CRM is a mess, your automation doesn't exist, and your reporting tells you nothing, you don't have a marketing problem. You have a systems problem. We fix it. 

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When the Infrastructure Breaks, Everything Else Does Too. 

Your HubSpot Is a Junk Drawer

You have HubSpot — but it's misconfigured, under-used, and nobody fully understands how it works. Contacts aren't segmented, lifecycle stages are wrong, and your sales team doesn't trust the data.

You're Running Campaigns Without Automation

Every email gets sent manually. No nurture sequences. No lead routing. Your team is doing work that a system should be doing — and dropping the ball on follow-up because nothing catches it.

Your Reporting Tells You Nothing Useful

You look at a dashboard and see numbers that don't connect to pipeline or revenue. You can't tell which campaigns are working or where the funnel is leaking. So you keep guessing.



Get a Free Marketing Audit
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Four Ways We Fix the Foundation.

Tech Stack Audit & Recommendations 

A structured review of your full marketing technology environment — tools, integrations, data flows, and gaps. You receive a written report with a scored assessment and a prioritized recommendations list.

Includes: Full stack inventory, integration audit, HubSpot config review, scored assessment, prioritized recommendations report, 60-min debrief. Deliverable: Written report + debrief. Timeline: 2–3 weeks.



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CRM Optimization   

MSG is a HubSpot shop. We review your HubSpot instance — pipeline structure, lifecycle stages, properties, list segmentation — and deliver a prioritized optimization plan. Includes basic dashboard setup: the 8–10 metrics that actually matter.

Includes: HubSpot instance review, segmentation audit, optimization plan, dashboard setup, 60-min debrief. Deliverable: Plan + dashboard + debrief. Timeline: 2–3 weeks.

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Marketing Automation Design & Build  

We design and build up to 3 core HubSpot automation workflows — lead nurture, lead routing, and re-engagement. Built, tested, and documented so your team can maintain and expand them.

Includes: Discovery session, design + build of 3 workflows, logic documentation, testing + QA, team handoff session. Deliverable: 3 live workflows + docs + handoff. Timeline: 3–4 weeks.


 

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AI Marketing Systems Integration 

We identify where AI creates real leverage in your funnel and build the workflows to capture it. AI is integrated into every Marketing Systems engagement where it adds value — not as a separate product, but as a systems question.

Common applications: AI-assisted content workflows, HubSpot AI lead scoring, automated segmentation, prompt libraries, AI-enhanced reporting.



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Why HubSpot?

We're a HubSpot Shop. Here's Why That Matters.

MSG builds on HubSpot because it's the right platform for growth-stage companies — and because deep platform expertise is what separates useful recommendations from generic ones. We're working toward HubSpot Solutions Partner status. Every engagement follows HubSpot best practices. 

What You're Probably Wondering.

Do I need to be on HubSpot?

For CRM Optimization and Automation projects — yes. If you're on a different CRM, the Tech Stack Audit will evaluate whether HubSpot is the right fit. 

What if our data is a mess?

That's usually part of the problem we're solving. Both the audit and CRM plan address data quality as part of scope. 

How long do these projects take?

Tech Stack Audit and CRM Plan: 2–3 weeks each. Automation Build: 3–4 weeks. Full Systems Bundle: 8–10 weeks end to end. 

Who handles the HubSpot build work?

MSG builds directly in your HubSpot instance for CRM and Automation projects. There may be times when we need to bring in outside help. We pass that cost on 1 to 1, we'll never mark up outside resources. 

Can I start with just the audit?

Absolutely. The audit is the entry point — you get a clear picture and the next steps are already scoped. 

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Ready to Install

Ready to Fix the Foundation?

 Start with the Tech Stack Audit — a structured written assessment of your marketing infrastructure and a prioritized roadmap of what to fix first. 
Get Started